From traditional education technologies to student satisfaction in Management education: A theory of the role of social media applications

Citation data:

Information & Management, ISSN: 0378-7206, Vol: 54, Issue: 8, Page: 1059-1071

Publication Year:
Usage 79
Abstract Views 57
Link-outs 12
Clicks 10
Captures 47
Readers 46
Exports-Saves 1
Social Media 15
Tweets 15
Citations 5
Citation Indexes 5
Laura Rueda; Jose Benitez; Jessica Braojos
Elsevier BV
Business, Management and Accounting; Computer Science; Decision Sciences
Most Recent Tweet View All Tweets
article description
Understanding how information technology (IT) resources create value in Management education requires new and more powerful theories. This research examines the impact of IT resources on Management education using the case method. We theorize that traditional education technologies enable instructors to engage students to increase learning performance, which in turn leads to greater student satisfaction, and that social media applications can amplify these relationships. The empirical analysis, partial least squares path modeling performed on survey and secondary data from 94 Spanish students in a Management course, supports our theory.