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Comparative study of online shopping methods in Spain

VISUAL Review. International Visual Culture Review / Revista Internacional de Cultura, ISSN: 2695-9631, Vol: 9, Issue: Monographic, Page: 1-8
2022
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Metric Options:   Counts1 Year3 Year

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Article Description

This article will analyse the different online shopping methods available to Spanish consumers, focusing on the purely online shopping method, show-rooming, ROPO, BOPIS and BORIS. This analysis will be followed by a comparison of which shopping methods are preferred by Spanish shoppers after the COVID-19 pandemic and the possible causes of this decision.

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