Sustaining online shopping: Moderating role of online shopping motives
Journal of Internet Commerce, ISSN: 1533-2861, Vol: 9, Issue: 2, Page: 83-103
2010
- 51Citations
- 1Usage
- 109Captures
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Example: if you select the 1-year option for an article published in 2019 and a metric category shows 90%, that means that the article or review is performing better than 90% of the other articles/reviews published in that journal in 2019. If you select the 3-year option for the same article published in 2019 and the metric category shows 90%, that means that the article or review is performing better than 90% of the other articles/reviews published in that journal in 2019, 2018 and 2017.
Citation Benchmarking is provided by Scopus and SciVal and is different from the metrics context provided by PlumX Metrics.
Metrics Details
- Citations51
- Citation Indexes51
- 51
- CrossRef22
- Usage1
- Abstract Views1
- Captures109
- Readers109
- 109
Article Description
This research tests the effects of Technology Acceptance Model factors (usefulness, enjoyment, and ease of use) on the use of the online channel for information search and online purchase in the post-adoption context. By applying the Prospect Theory and introducing the concept of motivational approach-avoidance conflict, this research also examines the moderating role of the simultaneous online shopping motives of pursuing benefits and avoiding risks in online shopping behaviors. Multi-group comparisons across shoppers with high=low motivational conflict (benefit perceivers vs. risk perceivers) show that online shopping motives limit the predicting power of the Technology Acceptance Model in the post-adoption context. Theoretical and practical implications are provided. © Taylor & Francis Group, LLC.
Bibliographic Details
http://www.scopus.com/inward/record.url?partnerID=HzOxMe3b&scp=77955402097&origin=inward; http://dx.doi.org/10.1080/15332861.2010.503848; http://www.tandfonline.com/doi/abs/10.1080/15332861.2010.503848; http://www.tandfonline.com/doi/pdf/10.1080/15332861.2010.503848; https://repository.lsu.edu/textile_pubs/80; https://repository.lsu.edu/cgi/viewcontent.cgi?article=1079&context=textile_pubs
Informa UK Limited
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