PlumX Metrics
Embed PlumX Metrics

Analysis of tea brand packaging the visual expression from the perspective of cultural gene

Food and Machinery, ISSN: 1003-5788, Vol: 37, Issue: 4, Page: 134-138
2021
  • 1
    Citations
  • 50
    Usage
  • 0
    Captures
  • 0
    Mentions
  • 0
    Social Media
Metric Options:   Counts1 Year3 Year

Metrics Details

Article Description

From the perspective of design, the cultural gene method was introduced to collect and sort out The Tea Road cultural gene. The tea brand packaging of The Tea Road in Hunan and Hubei was used as an example, the application types and the visual expression in its design were analyzed. Our study would provide new ideas for the packaging design of different tea brands.

Provide Feedback

Have ideas for a new metric? Would you like to see something else here?Let us know