Floors Concept For Studying e-commerce Development: Pertinence With Reference To Tunisian Context

Publication Year:
2009
Usage 77
Downloads 46
Abstract Views 31
Repository URL:
https://aisel.aisnet.org/mcis2009/23
Author(s):
Smaoui-Hachicha, Zouhour; Chaabouni, Jamil
Tags:
Floors; E-Commerce Development; Hotels; Influencing Factors
conference paper description
E-commerce development is described in literature with reference to divergent points of views having many insufficiencies. In order to palliate these limits, this paper proposes a new construct, namely floors, corresponding to growing development levels. This construct permits e-commerce development influencing factors analysis. This paper proposes a model specifying factors influencing e-commerce development in Tunisian hospitality sector. A technology-organization-environment model was adopted to model the variables shaping development. Variables maintained in the model are affected to development floors.