MBA8350-JD.Marketing Management.Sp14.Neary,Timothy

Publication Year:
2014

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Repository URL:
https://digitalcommons.hamline.edu/syllabi/434
Author(s):
Neary, Timothy
artifact description
Marketing expertise has emerged as a key requisite in determining the success of organizations. This course will prepare students to lead organizations through complex challenges in the local and global marketplace. State-of-the-art marketing practices, theories, case studies, and trends are blended into results-oriented actions that equip students with the skills and knowledge necessary to make sound marketing decisions.