Roderic Olvera Young, Executive Vice President, Chief Communications and Marketing Officer Dartmouth-Hitchcock Health
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The Health Leader Forge
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- Communications; Dartmouth-Hitchcock; executive; Marketing; health; public relations; Business
The guest in this episode of The Health Leader Forge is Roderic "Roddy" Olvera Young, Executive Vice President, and Chief Communications and Marketing Officer Dartmouth-Hitchcock Health.In this podcast, Roddy shares his nearly three decades of experience in communications and public relations in a wide variety of governmental and private organizations, among them including being the press secretary for NASA, as well as being a consultant for firms involved in public relations crises while working with MSL Group/TMG Strategies prior to coming to his current role at Dartmouth-Hitchcock.Roddy reveals some of the key mistakes leaders make when working with strategic communications and dealing with the press and provides insight on how to engage in a long term strategic messaging effort.