Defining Problems and Opportunities in New Product Development (Part 1)
SSRN, ISSN: 1556-5068
2017
- 399Usage
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Example: if you select the 1-year option for an article published in 2019 and a metric category shows 90%, that means that the article or review is performing better than 90% of the other articles/reviews published in that journal in 2019. If you select the 3-year option for the same article published in 2019 and the metric category shows 90%, that means that the article or review is performing better than 90% of the other articles/reviews published in that journal in 2019, 2018 and 2017.
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Example: if you select the 1-year option for an article published in 2019 and a metric category shows 90%, that means that the article or review is performing better than 90% of the other articles/reviews published in that journal in 2019. If you select the 3-year option for the same article published in 2019 and the metric category shows 90%, that means that the article or review is performing better than 90% of the other articles/reviews published in that journal in 2019, 2018 and 2017.
Citation Benchmarking is provided by Scopus and SciVal and is different from the metrics context provided by PlumX Metrics.
Metrics Details
- Usage399
- Abstract Views399
- 399
Article Description
Developing new products and services is an iterative process that involves (1) identifying a problem or opportunity that needs to be addressed, (2) generating concepts or solutions that address the problem, and (3) conducting experiments and tests to learn about the success or failure of those concepts. This note describes the first of these activities. Excerpt UVA-OM-1579 Aug. 11, 2017 Defining Problems and Opportunities in New Product Development (Part 1) Developing new products and services is an iterative process that involves (1) identifying a problem or opportunity that needs to be addressed, (2) generating concepts or solutions that address the problem, and (3) conducting experiments and tests to learn about the success or failure of those concepts. This note describes the first of these activities. The user is at the center of this process as shown in Figure 1. Figure 1. The new product development cycle. Source: Created by author. . . .
Bibliographic Details
http://www.scopus.com/inward/record.url?partnerID=HzOxMe3b&scp=85179513356&origin=inward; http://dx.doi.org/10.2139/ssrn.3027027; https://www.ssrn.com/abstract=3027027; https://dx.doi.org/10.2139/ssrn.3027027; https://papers.ssrn.com/sol3/papers.cfm?abstract_id=3027027; https://ssrn.com/abstract=3027027
Elsevier BV
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