Changes in children's meal orders following healthy menu modifications at a regional US restaurant chain
Obesity, ISSN: 1930-739X, Vol: 23, Issue: 5, Page: 1055-1062
2015
- 86Citations
- 92Captures
- 6Mentions
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Metrics Details
- Citations86
- Citation Indexes80
- 80
- CrossRef72
- Policy Citations6
- Policy Citation6
- Captures92
- Readers92
- 92
- Mentions6
- News Mentions5
- News5
- Blog Mentions1
- Blog1
Most Recent News
When Kids Eat At Restaurants, The Food Is Not As Healthy For Children As You Think
Chain restaurants are not known for serving up healthy kids’ meals. Most entrees on a kids’ menu are either fried, breaded or doused in cheese. Fresh fruits and vegetables are rare side dish options, and French fries abound. Looking at nutritional content alone, some drinks could easily be mistaken for candy. For example, one serving of “Sharks in the Water” – a blue raspberry soft drink sold at F
Article Description
Objective To examine changes in children's meal orders, price, and revenue following the implementation of a healthier children's menu in a full-service restaurant chain. Methods In April 2012, the healthier menu was implemented, featuring more meals meeting nutrition standards, healthy side dishes by default, and removal of French fries and soda (which could be substituted). Orders (n-=-352,192) were analyzed before (September 2011 to March 2012; PRE) and after (September 2012 to March 2013; POST) implementation. Results Children's meal prices increased by $0.79 for breakfasts and $0.19 for non-breakfast meals from PRE to POST. Revenue continued to increase post-implementation. Orders of healthy meals, strawberry and vegetable sides, milk, and juice increased, and orders of French fries and soda decreased (P-<-0.0001). Orders at POST were more likely to include healthy sides (P-<-0.0001) and substitutions (P-<-0.0001) and less likely to include a la carte sides (P-<-0.0001) and desserts (P-<-0.01), versus PRE. Total calories ordered by children accepting all defaults decreased (684.2 vs. 621.2; P-<-0.0001) and did not change for those not accepting defaults (935.0 vs. 942.9; P-=-0.57). Conclusions Healthy children's menu modifications were accompanied by healthier ordering patterns, without removing choice or reducing revenue, suggesting that they can improve child nutrition while restaurants remain competitive.
Bibliographic Details
http://www.scopus.com/inward/record.url?partnerID=HzOxMe3b&scp=84928567462&origin=inward; http://dx.doi.org/10.1002/oby.21061; http://www.ncbi.nlm.nih.gov/pubmed/25919925; https://onlinelibrary.wiley.com/doi/10.1002/oby.21061; http://doi.wiley.com/10.1002/oby.21061; http://onlinelibrary.wiley.com/doi/10.1002/oby.21061/abstract
Wiley
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