The role of co-creation experience in forming tourists' revisit intention to home-based accommodation: Extending the theory of planned behavior
Tourism Management Perspectives, ISSN: 2211-9736, Vol: 33, Page: 100581
2020
- 126Citations
- 548Captures
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Example: if you select the 1-year option for an article published in 2019 and a metric category shows 90%, that means that the article or review is performing better than 90% of the other articles/reviews published in that journal in 2019. If you select the 3-year option for the same article published in 2019 and the metric category shows 90%, that means that the article or review is performing better than 90% of the other articles/reviews published in that journal in 2019, 2018 and 2017.
Citation Benchmarking is provided by Scopus and SciVal and is different from the metrics context provided by PlumX Metrics.
Article Description
This study aims to provide a theoretical framework explaining how tourists' revisit intentions to home-based accommodations are formed. It does so by inserting constructs related to co-creation experience (experiencescape, perceived value, and memorability) into the theory of planned behavior (TPB) and by considering the moderating effect of co-creation behavior. The study results ( n = 413) from structural equation modeling (SEM) indicated that the extended TPB has better predictive power than the original TPB. The findings also showed that all proposed paths were significant, identified the role of co-creation experience in generating intention, and verified the mediating role of study variables. Furthermore, the invariance test indicated that tourists' co-creation behavior played a moderating role between experiencescape and customers' internal factors (perceived value, memorability, and attitude). Theoretical and practical implications are discussed.
Bibliographic Details
http://www.sciencedirect.com/science/article/pii/S2211973619301138; http://dx.doi.org/10.1016/j.tmp.2019.100581; http://www.scopus.com/inward/record.url?partnerID=HzOxMe3b&scp=85074113314&origin=inward; https://linkinghub.elsevier.com/retrieve/pii/S2211973619301138; https://dx.doi.org/10.1016/j.tmp.2019.100581
Elsevier BV
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