Examining the Effect of Public Attention on U.S. Senate Election Outcomes
SSRN Electronic Journal
2011
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Example: if you select the 1-year option for an article published in 2019 and a metric category shows 90%, that means that the article or review is performing better than 90% of the other articles/reviews published in that journal in 2019. If you select the 3-year option for the same article published in 2019 and the metric category shows 90%, that means that the article or review is performing better than 90% of the other articles/reviews published in that journal in 2019, 2018 and 2017.
Citation Benchmarking is provided by Scopus and SciVal and is different from the metrics context provided by PlumX Metrics.
Article Description
Congressional elections scholars have spent considerable time exploring how voters pay attention to campaigns. We add to this literature by conceptualizing public attention as a relative measure between two candidates. Borrowing from epidemiology and research in public policy, we propose a new indicator of public attention based on trends in Internet search activity. Such a conceptualization allows for us to insert public attention into the larger theoretical picture. We test this measure by statistically analyzing Senate elections between 2004-2010, finding a positive and significant relationship between relative attentiveness and electoral success that is robust across multiple specifications.
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